Ju Huibing-College of Humanities Jilin University

Education
Background

1994-1998 BA in Advertisement;
The College of the Humanities, Jilin University;
1998-2001 MA in Classical Language & Literature;
The College of the Humanities, Jilin University;
2003-2007 PhD;
School of Philosophy and Sociology, Jilin University

Research
Area

·Communication Theory & Culture
·Advertising Communication
·Consumer Culture

Teaching
Courses

·Mainly teaching courses in Brand Culture and Communication(《品牌文化与传播》)
·Advertising Culture(《广告文化学》)
·Consumer Culture Research(《消费文化研究》)

Academic
Appointment

Publication

Key Words of Advertising Creative Philosophy (《广告创意哲学关键词》)<br/>

Advertising Culture Decoding (《广告文化解码》)<br/>

Consumer Culture Research《消费文化研究》

Academic
Article

The Department of Communication

Ju Huibing

Professor

ADDRESS

PHONE

E-MAIL