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Education
Background
1984/9-1988/6 BA in Chinese Language and Literature;
Department of Chinese Language and Literature, Jilin University;
1988/9-1991/6 MA in Literature & Art;
Department of Chinese Language and Literature, Jilin University;
2000/9-2016/06 PhD in Marxist Philosophy;
School of Philosophy and Sociology, Jilin University
Research
Area
·Communication Theory and Research Methods
·Advertising Creativity Aesthetics
·Advertisement and the Interdisciplinary Subject
Teaching
Courses
·Research Methods of Communication (《传播学研究方法》)
·Advertising Aesthetics(《广告美学》)
·Advertising Sociology(《广告社会学》)
Academic
Appointment
Publication

Publication



Academic
Article
1. “Communication Effects: Theoretical Confirmation of the Effect Hypothesis ( 《传播效果:假设性效果观的理论确证》)”. Jilin University Journal Social Sciences Edition.
2.“Communication:Rational Exploration of Human Communication (《传播:对人类交流现象的理性挖掘》)”. Modern Communication and Chinese Social Development(《现代传播与中国社会发展》)
3. “Introducing the Interdisciplinary Thought through the Communication and Its Positive Role over the Thirty Years of Reform and Opening up (《改革开放三十年传播学对跨学科思想的引进及其积极作用》)”. Review and Prospect: Collected Academic Papers of Jilin University to Mark the 30th Anniversary of Reform and Opening-up Policy (《回顾与展望:吉林大学纪念改革开放三十周年学术论文集》) .
4. “Jacques Derrida’s Conception of ‘Deconstruction’ and ‘University without Conditions’(《德里达的普遍解构与无条件大学》)”. Journal of Educational Institute of Jilin Province.
5. “The Analysis of the Advertising Aesthetics Essence and the Return of the Functional Advertising Creativity(《广告美的本质辨析及广告创意的功能回归》)”. Modern Advertising.